About us
Image: Minerva in Guadalajara, Mexico
Minerva is the Roman goddess of wisdom, justice, law, victory, and the sponsor of arts, trade, and strategy.
Minerva is not a patron of violence, but of strategic war. The Romans equated her with the Greek goddess Athena. She was the virgin goddess of music, poetry, medicine, wisdom, commerce, waving and the crafts.
At Minerva fashion we want to honor this goddess by borrowing Minerva’s empowerment and strength and give it to all women to wear in their daily battles.
"Every woman deserves to look and feel like a goddess”
Minerva Fashion products are carefully selected to fulfill this purpose in every collection. Minerva Fashion is committed to delivering and import products that guarantee customer satisfaction.
Mexican Minerva Collection
Is about appreciating and honoring the traditional Mexican art and culture through textiles.
Mexican embroidery interweaves the essence of hundreds of communities, artisans, and ethnic groups. When these textiles and embroideries create garments, the magical process is complete.
Hand made by Mexican artisans who live in small communities, far away from the big cities, the result is a piece of clothing with vibrant colors. These products tell the stories of the ancient culture behind its beautiful techniques.
Minerva Fashion respects the cultural association, and pays a fair price for every piece of clothing to these artisans. The clothing has been carefully selected considering quality standards so that we can export from Mexico to Europe.
Minerva fashion does not have any intelectual or cultural property nor intend to have ownership on the clothing design or Mexican culture. Minerva Fashion only export the products from Mexico and make them available for Europe.
Work Outfits Collection
Minerva Fashion knows how important it is to have presence at the office. Our Work Outfits collection is selected specifically for women to look classy and feel empowered.
Women's empowerment starts with sense of self-worth, and the ability to determine choices in order to control their own lives.
Minerva Fashion wants to help you choose the best clothing that matches with the empowerment attitude, so that you can drive a positive impact in your surroundings.
Sun & Summer Collection
Minerva was also associated as the goddess of the sun. She had connections to healing and the life-giving properties of the sun.
Minerva Fashion brings that ethereal summer light into the clothing, to help you shine bright. Here is where those little, light, dresses come into the picture, to make women feel light and beautiful.
Wedding Dresses Collection
As a virginal goddess, Minerva never had any children of her own. She also never married. However at Minerva Fashion we would like to present the kind of dresses that we may think of she would have worn if married.
This dresses in the collection, have presence and elegance which we think Minerva personifies and which you can borrow in your very special day.
Minerva Fashion is also the dream come true of a woman who wanted to help empower other women, her love for dresses, and help Mexican artisans share a bit of her own Mexican culture, with the rest of the world.